Effective Selling Course
Improve your sales skills, know the clues that enable you to be more effective and productive. Optimise the actions of your sales network
Specialist/Trainer
Pamela D'Ambrosio
Federico Viganò
To whom it is addressed
What you will learn
The role of sales and how to optimise them, improving statistics and supporting salespeople with marketing actions.
Materials
Modules
Module 1
Effective sales strategies:
- Negotiation and persuasion techniques to improve sales skills.
- Handling customer objections and turning them into sales opportunities.
- Improvement of communication skills and presentation of products or services.
Strategic collaborations:
- Building strategic partnerships to increase visibility and access to new markets.
- Effective management of the customer lifecycle: acquisition, satisfaction, retention and repurchase.
Module 2
Marketing as sales support:
- Using social media to promote business and increase online visibility.
- Using digital technologies to improve the sales process and automate marketing activities.
- Creating an effective digital marketing plan to promote business online.
Identification of ideal customers and creation of 'customer experiences':
- Methods to identify and reach your audience effectively.
- Creating a memorable customer experience to retain existing customers.
- Strategies for improving customer service and obtaining recommendations and referrals.
Data analysis and measurement of activities:
- Analysis of sales and marketing data to make informed decisions and improve strategies.
- Monitoring and measuring the results of sales and marketing activities to optimise performance.
Certificate of Participation
A certificate of attendance will be issued at the end of the course
A certificate of attendance will be issued at the end of the course
Partners
